Video the 2015 conclusion. You should start implementing a video content strategy if you haven’t done so yet.
Here are the top 7 reasons why you need a content strategy for videos for your business:
Your clients want it, especially if they do not have their own video.
No matter what you research, it will indicate that your clients need video or have some form of video or watch video for their business. Why not have for them, for yourself. Not delivering on this desire only means somebody else will beat you out in the market place
Use a Professional – More content in less time, visible more often Over Your Competition Video is a unique way of communicating a lot of information in a short period of time. Watching a minute of video is equivalent to reading a million words or more.
Video Branding is Now Affordable – well at least with us! Branding is a complex business. Videos allow you to make your brand real and demonstrate what you/your business have to offer. Video also allows you to convey emotions with options: personality, visuals/graphics, text, and still photos etc… An opportunity to add different attributes to your brand(s).
Multi-purpose use, this means all your marketing tools/mediums in one = 1 Budget Videos improve the overall quality of a website, and how the website is used. We have clients that use their videos on their website, other online channels (e.g. YouTube and Social Media etc…) and offline strategies that we provide now a days.
In addition: videos in presentations (appointments, demonstrations, conferences, and meet ups), e-mail marketing campaigns, and TV in waiting rooms.
Business Personality & Company Profile Persona – video allows you to project your personality, image, and gives a professional profile of: you/ your company, reputation, and clientele. Lawyers, dentist, real estate agents, or doctors can give videos a personal touch – something that clients very much respond to.
E-Mail Marketing Using videos in E-Mail marketing generates 2-3 times higher click-thru rates compared to static E-Mails.
Video prepares you for the future – Mobile & Beyond. A great percentage of the world’s mobile data traffic is video. All smartphones and most mobile devices are optimized for video consumption. Provide content in a professional video format to increase your ability to differentiate yourself from your competition.
Want to find out how video production can make your business grow?
We’ll tell you – a free consultation to achieve your goals at 240-491-1794. Peace Entertainment, Inc.